While many jewelry brands focus on trend-driven fashion, Blaze & Breezy was created with intention, longevity, and everyday wear in mind. The challenge was to build a brand from the ground up that balanced style with durability, creating a visual identity that felt elevated, modern, and accessible.
I developed the visual direction for Blaze & Breezy and built a cohesive system of branded assets to support the brand across digital platforms. This included the logo design, color palette, product packaging elements, website visuals, and social media graphics designed to reflect the brand’s clean, polished, and lifestyle-focused aesthetic. The brand was intentionally positioned around waterproof, tarnish-free jewelry designed for effortless, everyday wear.
The project resulted in a fully realized brand identity that positioned Blaze & Breezy as a stylish, quality-driven jewelry brand built for everyday life.
Role: Graphic Designer, Visual Identity
